Facebook is taking swift action to calm growing concerns from Congress and the public about the platform’s approach to privacy and data security. Its response to the Cambridge Analytica scandal and the resulting changes to the platform will have a profound impact on...
When news broke that Cambridge Analytica, a data firm hired by several political campaigns, gained access to private information of more than 80 million Facebook users in March, I realized quickly this scandal had the fuel to impact every online platform. After all,...
Social media has quickly become an integral part in almost every company’s marketing strategy. The two biggest social media platforms for companies are Twitter and Facebook, but Instagram can also be a valuable social media tool. When used correctly, Instagram...
To post or not to post — that is the question. Tis nobler on social media to suffer the wrath of an audience than to post nothing at all. And by posting incorrectly? To die; to fail. We won’t continue to quote Hamlet, but what an outstanding guy. In this part of the...
They’ve done it again. After numerous attempts, Facebook has created something to try and outrun Snapchat for good: Facebook Stories. The feature is being tested in Ireland right now with plans to launch in other countries soon. Facebook Stories are based on...
Over the years, social media has gone from a niche communications tool to a large part of many people’s, and businesses, daily routines. Even though Twitter, Facebook, Instagram, etc., are accessible to anyone who knows how to set up an account and use a smartphone,...