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Instagram Tests New FAQ Option For Business Accounts

Instagram Tests New FAQ Option For Business Accounts

Dec 3, 2020 | Blog, Smirk's Take, Social Media

Instagram Tests New FAQ Option For Business Accounts The social media giant is following in Facebook’s footsteps by introducing a frequently asked questions (FAQ) feature. Some Instagram business accounts will now have the option to present up to four clickable...
Smirk Reacts to 2021 Marketing Trends

Smirk Reacts to 2021 Marketing Trends

Oct 19, 2020 | Blog, Digital Advertising, Digital Strategy, Smirk's Take, Social Media

Smirk Reacts to 2021 Marketing Trends If there’s one thing we can take away from 2020, it’s to expect the unexpected. We all know the marketing landscape is always evolving and adapting. It’s not enough to simply keep up with trends, you need to be ahead of the game....
Brand Loyalty in the Age of COVID-19

Brand Loyalty in the Age of COVID-19

Aug 31, 2020 | Active Response, Blog, Digital Strategy, Smirk's Take, Social Media

Brand Loyalty in the Age of COVID-19 The ongoing pandemic has created a seismic shift in consumer habits. From how your brand initially responded to COVID-19 to the ways you’ve implemented new health and safety policies, being transparent and empathetic with your...
DoorDash Keeps Driver Tips, Fails in Crisis Management Attempt

DoorDash Keeps Driver Tips, Fails in Crisis Management Attempt

Oct 2, 2019 | Active Response, Blog, Digital Strategy, Smirk's Take, Social Media

DoorDash Keeps Driver Tips, Fails in Crisis Management Attempt In July, the New York Times broke the news that DoorDash ⁠— currently the country’s leading food-delivery app⁠ — uses customer tips to subsidize its workers (“Dashers”) base pay. The story went viral in a...

#ShopEdmond: Why Response Matters

Aug 9, 2016 | Active Response, Blog, Digital Strategy, Smirk's Take, Social Media

By Michaela Lawson A local hashtag became the top trending topic on Twitter and even received national response on Friday amid other big ticket news items – Russell Westbrook’s extension and the 2016 Olympics Opening Ceremony to name a few. The hashtag...
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