Ad Retargeting Gone Wrong Twitter could be facing a fine of up to $250 million for using private information in order to target ads towards users. The platform received a complaint from the Federal Trade Commission on July 28th that highlighted violations ranging from...
Facebook is considering banning all political ads on its platform months before the highly-anticipated 2020 presidential election. This is in direct response to the ad revenue lost when 300+ brands that pledged to boycott Facebook ads during the month of July. Some...
A number of civil rights organizations have called on brands to join in on a one-month ad pause in July. Growing concerns regarding Facebook’s ad policies have led to the next big social movement. A deafening silence is about to take place on Facebook in the next...
Television has been toppled. Since the days of Mad Men, television advertising had grown into a behemoth. If you wanted to get a brand in front of the American people, you wrote a catchy jingle, shot a great commercial and put it on TV. If you wanted to be a superstar...
Last week, Facebook sent a notice to users directly impacted by the Cambridge Analytica data scandal. “We understand the importance of keeping your data safe”, it began. The notice explained that Facebook has banned the app “This Is Your Digital Life”, the third party...
