Social Media Management

Convert fans to customers.

Social media marketing strategies that grow great brands.

Smirk was founded in 2010 as Oklahoma’s original digital agency specializing in social media management for businesses. Now, our digital strategies reach over 50 million people every month. We’ve perfected social strategies, content creation and platform optimizations to drive big wins for our clients. Many traditional agencies have added digital services as an upcharge, but it’s been Smirk’s focus from the start.

Your social media team

You won’t just have one social media content writer when you work with Smirk — you’ll have a diverse team of digital marketing pros building your brand’s social presence for the comparable cost of one internal hire. We execute targeted campaigns with custom branded graphics, publishing engaging content your customers care about. We also follow relevant accounts, engage with industry-specific content, and identify trending topics to help grow and reach the right audience for your brand.

Platform-specific content

At Smirk, we pride ourselves on crafting meaningful content, not just meeting daily minimums and cookie-cutter copy. Each social media platform has its own set of rules. We create original, engaging content that’s specific to each one. Then, we schedule the posts to go out on optimal days/times for audience engagement. Plus, our team stays up-to-date on the latest trends and algorithm updates, so your social profiles are always aligned with the best practices for each platform.

Monitoring & replies

Your brand loses business every time comments and reviews on social media go unanswered. 30% of consumers will go to a competitor if their concerns go unanswered on social media. So, at Smirk, we don’t believe it’s managing social media if you’re not monitoring and responding to audience engagement with on-brand responses. We even have an exclusive, innovative system called Active Response to help brands receiving hundreds or thousands of messages per week. Our team dedicates time each day to watch your accounts, answer questions and stand guard for your brand.

Smirk is a Sprout Social Agency Partner

Many social media management solutions have the same basic features, but Sprout Social takes it to the next level with a streamlined social inbox for reputation monitoring, custom reports and more. As a member of the Agency Partner Program, Smirk utilizes exclusive marketing and sales resources to grow great brands.

Our strategies, your award-winning results.

2020 AMA New Market Segment Award of Excellence

USShipShop “Shipping Without Borders” Campaign

2020 AMA Digital Campaign Award

Hex House “Ticket Sales” Campaign

2020 AMA Social Media Award of Merit

CMF Funding “Small Business” Campaign

2020 AMA People's Choice Winner

Silver Linens “Timeless Jewelry” Campaign

Top 10 April 2022 Social Media Updates

April showers bring May flowers… and new changes to your favorite social media sites. Continuing our monthly round-up series, here are April's biggest platform updates. Response Time Matters Managing your online presence is so much more than just making sure your...

Top 10 March 2022 Social Media Updates

We’re springing into change with a continuation of our social media update series. Take a look at some of the new platform features that could shape your content creation this season. Optimize Your Profiles Your brand’s social media pages are often the first...

Top 10 February 2022 Social Media Updates

A new year brings new updates to your favorite platforms. As always, the Smirk team is keeping an eye on any major changes that will affect the way you approach content creation for your brand. A New Look For a New Year Just as it’s important to stay fresh with your...