Meet Team Smirk Illustration

Meet Team Smirk

Smirk’s mission to be a different type of agency begins with the right team. Equipped with a variety of skills, our team of experienced digital marketing professionals confidently execute award-winning campaigns. But, their expertise is only part of what makes them great. From hidden talents to life hacks, meet the people, and devices, that power the Smirk machine.
Mike Koehler

Mike Koehler

FOUNDER & CHIEF STRATEGIST

My work from home essentials...
SPECIALTIES: Content Strategy, Finding Just the Right Word, Biz Dev, Deep Thoughts

HOMETOWN: Springfield, MO

VOICE: Pioneer

TOP EMOJIS USED: 😏 👀 🤷‍♂️ 😬 🙄 🙏

FAVORITE THING ABOUT WORKING AT SMIRK: I’m amazed each day to see what we’ve built – a team and a culture that produces great relationships, stellar work, better processes each day and a brand our clients and we can be proud of

MY WORK FROM HOME ESSENTIALS: A morning trip to the Starbucks, an encouraging Wordle score, a second monitor, a Flow State playlist, warm aromas from the crockpot, several Substack newsletters and a full to-do list

WHERE YOU’LL FIND ME ON THE WEEKEND: Hanging out with the family, watching a movie. I’m trying to get through the Top 1000 movies of all time and I’m dragging them along with me on the journey

PAWTNER(S) IN CRIME: Maya, a derpy Boxer/Boston Terrier mix and Dora, a Chihuahua with a superiority complex

Allie Carrick

Allie Carrick

PRESIDENT & MANAGING PARTNER

My favorite thing about Smirk...

SPECIALTIES: Marketing Strategy, Digital Ads, Project Management, Running the Biz

HOMETOWN: Des Moines, IA

VOICE: Guardian

TOP EMOJIS USED: 🤓 👏 🎉 🌟 😂 💙

FAVORITE THING ABOUT SMIRK: The people make Smirk truly special. The work we’re doing together is creative, exciting and invigorating. I look forward to every collaboration with our team and clients

MY WORK FROM HOME ESSENTIALS: It all starts with a great chair, my MacBook, Bose headphones, a supersized Bubba Mug for water, Starbucks Refreshers, and a chill movie and TV scores playlist

WHERE YOU’LL FIND ME ON THE WEEKEND: Hanging out at Scissortail Park, grabbing brunch at Mi Pueblo in OKC or working on a cool puzzle at home

PAWTNER(S) IN CRIME: Dolly (Maltese Mix) + Georgie (Great Pyrenees Mix)

Lee Emerson

Lee Emerson-Patton

CLIENT SERVICE DIRECTOR

Where you’ll find me on the weekend...
SPECIALTIES: Project Management, Community Reputation Management, Social Media Content, Ad Strategies

HOMETOWN: Oklahoma City, OK

VOICE: Nurturer

TOP EMOJIS USED: 🥲 🌙 ✨ 👼 👀 👏

FAVORITE THING ABOUT WORKING AT SMIRK: I’m good friends with so many of my coworkers! I look forward to team meetings because it means getting to connect with people I love and respect

MY WORK FROM HOME ESSENTIALS: Blue light blocking glasses, noise-canceling headphones, heating pad

WHERE YOU’LL FIND ME ON THE WEEKEND: Holey Rollers for an oat milk latte and vegan donut (or five)

PAWTNER(S) IN CRIME: Oreo, Chihuahua Mix & Starbuck, Chihuahua Mix

Rachel Wilcox

Rachel Wilcox

CREATIVE DIRECTOR

My favorite thing about working at Smirk...
SPECIALTIES: Graphic Design, Motion Design, Illustration

HOMETOWN: Tulsa, OK

VOICE: Guardian

TOP EMOJIS USED: 👍 😂 💀 🔥 👏 🌟

FAVORITE THING ABOUT WORKING AT SMIRK: Our culture. It is so collaborative and supportive. I love seeing the truly fantastic work that our team comes together to make

MY WORK FROM HOME ESSENTIALS: My computer, sketchbook, and exactly ten cups of tea

WHERE YOU’LL FIND ME ON THE WEEKEND: During the warmer months, my backyard garden or out hiking. During the cooler months, you’ll most likely find me at various local bookstores (Full Circle Bookstore is a favorite)

PAWTNER(S) IN CRIME: Winifred “Winnie” Wilcox, Scottie + Miniature Schnauzer

Emily Martinez

Emily Martinez

SENIOR STRATEGIST

My top emojis used...
SPECIALTIES: SEO, Copywriting, Blogging, Websites, Solving Problems, SMM, Digital Strategies

HOMETOWN: Austin, TX

VOICE: Guardian

TOP EMOJIS USED:👌🏼 ❤️‍🔥 🙃 👏🏼 💯 🥰

FAVORITE THING ABOUT WORKING AT SMIRK: Culture. Smirk’s culture is genuinely awesome. We use our no-ego approach with clients and when working with our internal team, creating a positive environment for collaboration, creative thinking and professional development

MY WORK FROM HOME ESSENTIALS: AirPods, big computer monitor, mechanical keyboard, fresh flowers, afternoon tea and my Ugg Fluff Yeah slippers

WHERE YOU’LL FIND ME ON THE WEEKEND: At home in my flower garden, eating at Burger Punk or browsing the farmers market at Scissortail Park

PAWTNER(S) IN CRIME: Spock; Pure Bred Good Boy (or Dachshund Mix)

clara wilson

Clara Wilson

SENIOR STRATEGIST

My work from home essentials...
SPECIALTIES: Social Media Strategy and Content, Project Management, Video

HOMETOWN: Crestview, FL

VOICE: Guardian

TOP EMOJIS USED: 🎉 😍 😅 ❤️ 👏 🤩

FAVORITE THING ABOUT WORKING AT SMIRK: More than anything, I love the culture at Smirk. My co-workers are hardworking, caring, and fun individuals, each with their own unique set of skills and ideas. We have a positive work hard, play hard environment, and all genuinely enjoy working together

MY WORK FROM HOME ESSENTIALS: My work-from-home essentials include my MacBook Pro, iPhone, chargers for all of my devices, Ugg slippers, Kate Spade planner, and Keurig for iced and hot coffee throughout the day

WHERE YOU’LL FIND ME ON THE WEEKEND: I love enjoying Sunday brunch with friends and family! Some of my top spots are Neighborhood J.A.M., syrup., Pizzeria Gusto and Hatch Early Mood Food 🥂 🥞

PAWTNER(S) IN CRIME: My in-home office pups are Kai and Ella. Kai is an Australian Cattle Dog, and Ella is a mixed-breed rescue pup

Trey Rhoades

Trey Rhoades

SENIOR STRATEGIST

My work from home essentials...

SPECIALTIES: Social Media Content, Photography, Videography

HOMETOWN: Choctaw, OK

VOICE: Nurturer

TOP EMOJIS USED: 😂 ❤️ 🧠 🎶 ⚡️ 🌟

FAVORITE THING ABOUT WORKING AT SMIRK: Our team is the best! Each member has their own unique perspectives and skill sets, which always makes collaboration fun and exciting. Everyone is such a team player and the way we come together to meet our clients’ goals is incredibly rewarding

MY WORK FROM HOME ESSENTIALS: Coffee, Spotify, and a good pair of headphones

WHERE YOU’LL FIND ME ON THE WEEKEND: Listening to live music at 51st Street Speakeasy

PAWTNER(S) IN CRIME: Quill, a small dog of indeterminate breed

Casey Petrusawich

Casey Petrusawich

STRATEGIST

My pawtner(s) in crime...

SPECIALTIES: Project Management, Digital Strategy, Community Reputation Management

HOMETOWN: Owasso, OK

VOICE: Nurturer

TOP EMOJIS USED: 🤩 💅 👀 ✨ 🥹 👏

FAVORITE THING ABOUT WORKING AT SMIRK: There’s really nothing like the culture here at Smirk. Everyone is so supportive and encouraging of one another, and it shows through our work. I love collaborating with my coworkers and seeing the magic that unfolds when we all come together to create something extraordinary

MY WORK FROM HOME ESSENTIALS: A comfy desk chair, K-Cups, AirPods, fuzzy socks, a Bluetooth keyboard and my collection of colored pens

WHERE YOU’LL FIND ME ON THE WEEKEND: Enjoying some fresh air outside with my pups, window shopping in the Paseo District, or hanging out with my family and friends

PAWTNER(S) IN CRIME: Marshall, Golden Retriever/Great Pyrenees mix + Rosie, Chocolate Lab

Kelsey Jones

Kelsey Jones

DIGITAL CONTENT SPECIALIST

Where you’ll find me on the weekend...
SPECIALTIES: Social Media Content, Strategic Planning, Blogging, Copywriting, and SEO

HOMETOWN: Yukon, OK

VOICE: Creative

TOP EMOJIS USED: 💅🏼 ✨ 😇 👏🏼 💖 👀

FAVORITE THING ABOUT WORKING AT SMIRK: Our team! I feel so lucky to work with such talented individuals that inspire me every day

MY WORK FROM HOME ESSENTIALS: At least three beverages at all times, Airpods and a Twitch stream always playing in the background

WHERE YOU’LL FIND ME ON THE WEEKEND: Enjoying live music at Ponyboy or grabbing some tots at the Pump

PAWTNER(S) IN CRIME: Snuggles, a grey Tortoiseshell cat

Dawson Hirt

Dawson Hirt

GRAPHIC DESIGNER

My favorite thing about working at Smirk...
SPECIALTIES: Graphic Design, Web Design

HOMETOWN: Frisco, TX

VOICE: Creative

TOP EMOJIS USED: 😄 👀 😏 🤦🏼‍♂️ 😂 🤗

FAVORITE THING ABOUT WORKING AT SMIRK: Smirk has the best team to work with. Everyone is supportive and helps each other. Collaboration is always a pleasure and elevates our work

MY WORK FROM HOME ESSENTIALS: My big desk, an extra monitor and Spotify playing

WHERE YOU’LL FIND ME ON THE WEEKEND: Hanging out around downtown and Scissortail Park

Ryan Bratton

Ryan Bratton

DIGITAL CONTENT & COMMUNITY SUPPORT SPECIALIST

My work from home essentials...

SPECIALTIES: Community Reputation Management

HOMETOWN: Oklahoma City, OK

VOICE: Creative

TOP EMOJIS USED:🎄 😂 😭 ❤️ 🤠 💜

FAVORITE THING ABOUT WORKING AT SMIRK: The folks and the conversation

MY WORK FROM HOME ESSENTIALS: Coffee, my dog, and the perfect beige keyboard

WHERE YOU’LL FIND ME ON THE WEEKEND: Dig It! shopping or eating a Monte Cristo too fast at Beverly’s

PAWTNER(S) IN CRIME: Tony Hawk, a tiny little old lady with some sense of Pug, Chihuahua, and Pekingese

Tabitha

Tabitha Carr

COMMUNITY SUPPORT SPECIALIST

My top emojis used...

SPECIALTIES: Community Reputation Management

HOMETOWN: Winnsboro, TX

VOICE: Connector

TOP EMOJIS USED: 👏 ✨ 🙌 🤣 🌿 ✌️

FAVORITE THING ABOUT WORKING AT SMIRK: My amazing coworkers

MY WORK FROM HOME ESSENTIALS: My pup, coffee & Nintendo Switch

WHERE YOU’LL FIND ME ON THE WEEKEND: Out in nature, soaking in the sun

PAWTNER(S) IN CRIME: Quill & mystery adoptee bag

Kevin DeShazo

Kevin DeShazo

CULTURE DEVELOPMENT DIRECTOR

What’s your hidden talent?
SPECIALTIES: Content, Culture, Coffee

HOMETOWN: Tulsa, OK

VOICE: Connector

COMPUTER: MacBook Air

WHAT APPS, GADGETS OR TOOLS CAN’T YOU LIVE WITHOUT? Twitter, Evernote, Spotify, Tripit, Coffee

HOW DO YOU KEEP TRACK OF EVERYTHING YOU DO? Organization isn’t my greatest strength…

WHAT’S YOUR BEST SHORTCUT OR LIFE HACK? Drink more coffee.

BEST ADVICE YOU’VE EVER RECEIVED? Be who you were meant to be.

WHAT’S YOUR HIDDEN TALENT? Freestyle rap.

WHERE’S YOUR FAVORITE PLACE TO WORK REMOTELY? Clarity Coffee.

WHAT ARE YOU LEARNING RIGHT NOW? To be better organized in order to be more effective.

HOW DO YOU RECHARGE OR TAKE A BREAK? Running.

HOW DID YOU GET TO WHERE YOU ARE TODAY? I got addicted to Twitter while working in healthcare. While spending too much time on Twitter, I connected with Mike, we started Smirking when it was really just an idea in a coffee shop, and years later here we are changing the digital world with an incredible team and client list.

WHAT DO YOU LOVE ABOUT WORKING AT SMIRK? The people, the culture, the vision. People talk about a “family” culture, but Smirk lives it. A group that loves each other, values each other, and fights for each other.

Want to work at Smirk?

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4 NE 10th Street, Suite #454
Oklahoma City, OK 73104
(405) 582-0766

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