Smirk Continues Winning Streak at 2021 Marketing Excellence Awards Smirk won a record 19 Marketing Excellence Awards from the Oklahoma City chapter of The American Marketing Association (AMA) in July 2021. Smirk came out on top as the winningest agency once again at...
Top 10 July 2021 Social Media Updates With 4.2 billion people using social media around the world for an average of over 2 hours a day, platforms are constantly in competition to keep their users interested. Every month, they’re beta-testing platform changes, removing...
Google Postpones Elimination of Third-Party Cookies to 2023 Marketers can breathe a sigh of relief as Google announces a delay in their plan to phase out third-party cookies. While other browsers such as Safari and Firefox have already taken a stand against...
Twitter Rolls Out Undo Option, Tip Jars and More Twitter recently announced a number of platform updates, including changes to their user verification process and new audio channels called Spaces. These all-access features come alongside the debut of Twitter Blue, a...
Google Adds E-Commerce Tools & Shopify Partnership The pandemic has quickly taught businesses that creating a user-friendly e-commerce experience was no longer optional, but essential. Consumers spent a combined $861.12 billion online with U.S. merchants in 2020...
IDFA Doomsday Arrives The time has come. On April 26th, Apple officially released iOS 14.5. The software update marks the beginning of AppTrackingTransparency (ATT) framework enforcement. This change will allow Apple users the ability to opt-out of giving apps access...
