Even if you are an occasional user of social media, you have witnessed countless #hashtags. In the past, hashtags included in LinkedIn posts did nothing more than demonstrate the user didn’t fully understand the capabilities of the platform. That’s about to change....
Pinterest reached an incredible milestone this year — 150 million monthly active users, up 50% year-on-year. Also, they reported they’re serving 10 billion recommendations a day, 150 million visual searches monthly and more than 2 billion text-based searches....
By Michaela Lawson Instagram’s newest feature is making waves of controversy in the world of social media loyalty as the capability seems eerily similar to Snapchat Stories. The Facebook-owned photo-sharing app just launched Stories, a new feature that looks almost...
By Michaela Lawson A local hashtag became the top trending topic on Twitter and even received national response on Friday amid other big ticket news items – Russell Westbrook’s extension and the 2016 Olympics Opening Ceremony to name a few. The hashtag...
By Michaela Lawson “We need to stand out a little more. Any ideas?” “Change the font.” “Change the layout.” “Change the logo.” “Change it all!” “Let’s break the Internet today.” That’s about how I imagine the conversation went at Instagram’s headquarters last week,...
By Michaela Lawson When Snapchat opened custom on-demand geofilters to everyone, brands and marketers everywhere went crazy about the news. However, these custom Snapchat geofilters have flown largely under the radar, and are most commonly used by cities and some...
