Google Postpones Elimination of Third-Party Cookies to 2023 Marketers can breathe a sigh of relief as Google announces a delay in their plan to phase out third-party cookies. While other browsers such as Safari and Firefox have already taken a stand against...
Google Adds E-Commerce Tools & Shopify Partnership The pandemic has quickly taught businesses that creating a user-friendly e-commerce experience was no longer optional, but essential. Consumers spent a combined $861.12 billion online with U.S. merchants in 2020...
Facebook vs iOS 14 Apple’s looming privacy update has many brands and social media platforms feeling uneasy about the future of ad retargeting. In previous blogs, we discussed the initial reaction from Facebook and advertisers regarding the iOS 14 privacy changes and...
Instagram Allows Users to Opt-Out of Third-Party Data Sharing Instagram is expanding its data policy to include a new “Data From Partners” setting that will allow users to opt-out of receiving personalized ad targeting driven by partner-sourced data. If your Instagram...
Apple Postpones iOS 14 Privacy Update Apple has postponed a major privacy update that would let users opt-out of sharing their information with app developers. The feature was supposed to roll out with the latest iOS 14 update but was postponed until 2021 after the...
