Feb 27, 2014 | Blog, Creative Services, Digital Strategy, Social Media
By: Kurtis Wiles When you scroll through your newsfeed on Facebook, what catches your eye? Naturally, the big, colorful squares that contain an image are picked up by our eyes as being important and worth looking at. Pictures are the most easily recognized and...Feb 17, 2014 | Blog, Digital Strategy, Smirk's Take, Social Media
By: Kurtis Wiles A new study conducted by TNS on behalf of LinkedIn found that 81 percent of small businesses (SMBs) are currently using social media to drive business growth and 94 percent are meeting marketing objectives through the integration of social media. The...Aug 27, 2013 | Blog, Digital Strategy, Social Media
Over the past couple of days, Facebook made some announcements previewing promising new changes ahead for the social media giant. On Thursday, Facebook announced a new deal with Shutterstock that will make millions of stock photos in its library available for Facebook...Apr 2, 2013 | Blog, Digital Strategy, Smirk's Take, Social Media
According to a new study by RadiumOne, 58% of social media users use hashtags on a regular basis. Of the study participants, 71% that admitted using hashtags were women and 44% were middle-aged. By this standard, hashtags are mainstream and one of the main ways people...Mar 28, 2013 | Blog, Digital Advertising, Digital Strategy, Smirk's Take, Social Media
Connecting with your audience has evolved so much over the past decade. When the right people promote posts and they go viral, they can circulate across the world in minutes. Advertisers are still struggling to invest in word of mouth advertising and harness the power...Mar 6, 2013 | Blog, Digital Strategy, Smirk's Take, Social Media
There were some interesting developments and milestones reached in social media this week. Facebook is expected to announce plans to change its large, single column news feed. This would be the first major change to the news feed design in seven years. Rumor has...