Take a Minute for Twitter Moments

Take a Minute for Twitter Moments

There are hundreds of millions of tweets that happen every day.  Twitter wants you to be able to find the best ones with Moments. Twitter announced that Moments is now available to users. The company tweeted, “Creators everywhere can now tell stories with tweets.”...
Getting Your Event Noticed on Snapchat

Getting Your Event Noticed on Snapchat

By Michaela Lawson When Snapchat opened custom on-demand geofilters to everyone, brands and marketers everywhere went crazy about the news. However, these custom Snapchat geofilters have flown largely under the radar, and are most commonly used by cities and some...

Bridging the Social Media Skills Gap

By Michaela Lawson In the last 12 years of the evolving social media world, the number of users on platforms are ever-increasing, while marketers lack the confidence and skills for effective messaging on the different networks. The missed opportunities and lost...