In this episode of Smirk New Media’s podcast, Smirkcast, Allie Carrick discusses the hottest trend in social media marketing right now—mobile live streaming. Mobile live streaming apps, like Periscope and Meerkat, are a significant development in...
A while back, we published a series of cheat sheets for graphics on different social media sites. Because, frankly, I was tired of Googling it. But in the time warp of the internet, anything more than a few months old is inevitably outdated. Change marches on –...
We’ve all known that middle-aged relative that tries too hard to be hip with the times. They start conversations with sayings like “the good ol’ days” and tales of “when I was your age” and frequently asking what “you kids are calling it these days.” Some brands...
It’s no a secret that customer service is what keeps people engaged and connected to brands. With social media, customer services reaches beyond the counter tops and into the hands of consumers. Tapping into this well stream of possibilities is essential for brands to...
Social media is this century’s Model T – the accessible and affordable vehicle that drives efficient interaction between small businesses and their audiences. According to Hubspot, 92 percent of marketers in 2014 viewed social media to be an important asset for...
Twitter announced new features this week that have the ability to transform the way businesses can communicate with their audiences and each other. On Tuesday, Twitter added Direct Messaging with more than one person at a time and the ability to shoot, edit and share...