Top 10 October 2023 Social Media Updates

by | Nov 7, 2023 | Blog, Smirk News, Social Media

The new year will be here before we know it! Now’s the time to reflect on how your biggest marketing initiatives have performed over the last year, from social media posts to ad campaigns. Take the time to identify the areas that you excelled at and where you can find room for improvement. Is it time to shake it up?

New Year, New Strategy

Take heed as we head into 2024 — it’s not always a good idea to try something new just because it’s trendy. Changing your content strategy should be paired with a lot of research and planning. Does this new approach match your target audience? Do you think you’ll be able to execute it properly? Don’t be afraid to try something new, but don’t rush to reinvent the wheel.

Before you start to brainstorm new ideas, take a look at this month’s top social media updates — you may just find a new way to switch up your content.


  • The platform introduced new Reels Ad features such as collection ads, swipe left functionality and new Advantage+ automation solutions




  • Subscribers can now mark three desired roles per month as a “Top Choice,” indicating extra interest to recruiters


Expand Your Audience

It’s never a bad time to think about revamping your content strategy — just like you get tired of the same old routine, your audience can get tired of seeing the same cycle of content over and over.

Need help thinking of ways to shake up your content and grab your audience’s attention? That’s our specialty! Reach out to a Smirk team member today and let’s talk!