Smirk New Media works with planners of business events and conferences to provide outsourced social media updates in order to reach an outside audience, grow an event’s branding and get media attention. Smirk New Media’s live social media event coverage puts together  the strategic use of social media messages, Twitter hashtags, online photos and video and other live updates, so a business event or conference can gain attention, new social media followers and website visitors, while event planners and conference staff can focus on putting on a great presentation to their attendees.