Smirk’s Take
It’s second nature for the Smirk team to stay up-to-date on digital marketing best practices, platform algorithm updates, trending topics online, and the latest Facebook scandal. Curious about Smirk’s Take on the current digital landscape? Read our latest original blogs.
New Twitter Features Improve B2C Relationship
Twitter announced new features this week that have the ability to transform the way businesses can communicate with their audiences and each other. On Tuesday, Twitter added Direct Messaging with more than one person at a time and the ability to shoot, edit and share...
Check What’s Happening Before You Wreck Your Social Media
It is important to be conscious of current events when managing social media accounts. While using trends and events can be effective ways to relate to public through the things they’re talking about, we all know the stories of people retracting posts because of...
Smirk, Oklahoma Christian U. Partner for Social Media Class
Reposted from the Oklahoma Christian University site: With the rapid growth of social media as a strategic business tool, communication students in college are expected to have current knowledge about best practices. To that end, Oklahoma Christian University has...
New Analytics Tool Adds Even More Power to Twitter
By Patrick Osborne My tweets earned 4.2 thousand impressions over the span of the last 28 days. 61 percent of my followers are males and 57 percent of them live in Oklahoma City. 82 percent of my followers top interest is music while only 30 percent are into baseball....
Smirkcast Episode 3: Social Media and Nonprofits
Susan Hoover of the Oklahoma Dental Foundation talks with Smirkcast host Allie Carrick about the challenge of reaching nonprofit audiences on social media.
New “Erase” Law Allows Minors To Delete Social Media Posts In California
By: Kurtis Wiles California is now requiring social media companies to offer young users the opportunity to delete past internet postings. This new law is the first of its kind in the country, and has been hailed by some as a good step towards extending grace to...
Smirkcast Episode 2: Kevin DeShazo of Fieldhouse Media
Kevin DeShazo has built Fieldhouse Media from an idea to one of the top companies in the nation specializing in social media education for college athletes and athletic departments. In this episode of Smirkcast, Allie Carrick talks to Kevin about Snapchat and dives...
4 Ways to Use Visual Storytelling on Facebook
By: Kurtis Wiles When you scroll through your newsfeed on Facebook, what catches your eye? Naturally, the big, colorful squares that contain an image are picked up by our eyes as being important and worth looking at. Pictures are the most easily recognized and...
The Latest and Greatest Social Media Statistics
By: Kurtis Wiles Social media is an ever-changing and ever-evolving marketing tool. The most popular platforms continuously grow and diversify to draw broader audiences for marketers. Statistical information posted about current social media practices and consumption...
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