Smirk’s Take

It’s second nature for the Smirk team to stay up-to-date on digital marketing best practices, platform algorithm updates, trending topics online, and the latest Facebook scandal. Curious about Smirk’s Take on the current digital landscape? Read our latest original blogs.

Is Social Media a Waste of Time?

This is a blog by senior strategist Kevin DeShazo. This blog was originally published on his site - fieldhousemedia.net. “I don’t get social media.” “I don’t need Tweeter. Nobody needs to know what I’m doing all day or what I’m eating.” “Kids these days spend too much...

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Spring Clean Your Social Media!

With summer rapidly approaching, it’s time to do some spring-cleaning around your social media sites to keep your followers hype and to gain even more attention. Through research, observation and experience, we’ve got a few tips to help you step your game up. 1....

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Is BranchOut Gaining on LinkedIn?

By Jessica Findley LinkedIn is considered to be the world’s largest professional network with over 12 million members and counting. It helps you connect with trusted contacts- colleagues, friends, administrators, etc. LinkedIn enables you to exchange ideas,...

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Time to Put Your Social Media Game Face On

  By Jessica Findley It seems to me that as social media portals grow more and more popular, their uses become more and more broad. What do I mean by that? Well, many sites began as opportunities to connect with the people you KNOW, key word.. KNOW. But they have...

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#Isthishashtagtoolong? What to do About Twitter Hashtags

By Jessica Findley While Twitter is not “new news,” there is no end in sight at the rate it’s trending. And Twitter’s infamous hashtags have become uncontrollable- in more ways than one. Rarely do I come in contact with someone who doesn’t understand the concept of...

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What Made Instagram Such a Tasty Target

Have you heard the big news today? Facebook has gobbled up uber-popular photo app Instagram today for about $1 billion. Displaying some clairvoyant powers, Smirk New Media intern Jessica Findley submitted a blog right before the announcement about what makes Instagram...

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Smirk 2.5: Exciting Times and the Leslie Situation

Somewhere just over the horizon of this summer is the second anniversary of the Smirk New Media adventure. Seems like a lifetime already, but there have already been so many eras. The this-is-a-crazy-idea era. The barely-making-it era. The terrible-looking-website...

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Spinning Pinning: Lessons from the Rise of Pinterest

The rise of Pinterest is one of those unavoidable stories if you live in the world of social media. The site is the hottest platform going and there are statistics and infographics sprouting up like dandelions to prove it. BOOM: So what is that supposed to teach us...

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Social Media Kindness Makes Us Feel Warm and Fuzzy

By far, this was my favorite story of the past week. "U.S. Adults: Most People are Kind on Social Media" Sigh. At last, people see (and feel) what"s possible. We know there are trolls, bullies and worthless, self-centered content being shared every day on social...

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