Smirk’s Take
It’s second nature for the Smirk team to stay up-to-date on digital marketing best practices, platform algorithm updates, trending topics online, and the latest Facebook scandal. Curious about Smirk’s Take on the current digital landscape? Read our latest original blogs.
Instagram Finally Allows Multiple Account Management
By Michaela Lawson The moment all social media managers have been waiting for is finally here: Instagram supports account switching. The headache of logging out and in on various accounts is now a headache of the past. With the rise of profiles dedicated to...
It’s True: Twitter is Going Algorithmic
By Michaela Lawson BuzzFeed News has blown the whistle on Twitter’s optional timeline algorithm, which will push popular tweets - out of chronological order - to the top of timelines. Hang on, though… I think you missed an important word in that first sentence:...
#TwitterFlightSchool: Twitter 101
By Michaela Lawson https://twitterflightschool.com Twitter Flight School? What is it? Twitter launched Twitter Flight School, a free online education program, in 2014 “to help agencies learn how to build buzz, launch products, drive sales, and instantly connect with a...
Smirksgiving: Our Team is Thankful for Social Media
The “most wonderful time of the year” starts with the recognition and thanksgiving for all the little things. This Thanksgiving, we’re thankful for the benefits digital marketing gives businesses and folks like us who manage social media for our clients’ great brands....
Promoted Moments Alters Storytelling on Twitter for Brands
Moments are to Twitter as Discover is to Snapchat. But where Snapchat fails to embrace the user, Twitter integrates brand and buddy in one seamless stream of popular activity. Advertisers and social media strategists have all but mastered the art of redesigning and...
Facebook Gives Users More Control of Their News Feed
In an attempt to “give the people what they want”, Facebook announced a new update to the news feed for users. Individuals can now prioritize their news stories to show their friends, family and favorite pages before seeing stories from everyone else they follow. The...
Animating Facebook: Introducing GIFs
Facebook keeps digital marketers on their toes, to say the least. New ways of reaching audiences are constantly surfacing or being redefined. The once photo-dominated platform is now responding more and more to video content. In fact, photos only reach half of the...
Smirkcast Episode 6: Is Mobile Live Streaming Right for Your Brand?
In this episode of Smirk New Media's podcast, Smirkcast, Allie Carrick discusses the hottest trend in social media marketing right now—mobile live streaming. Mobile live streaming apps, like Periscope and Meerkat, are a significant development in communication...
The Ultimate Social Media Size Guide 2.0
A while back, we published a series of cheat sheets for graphics on different social media sites. Because, frankly, I was tired of Googling it. But in the time warp of the internet, anything more than a few months old is inevitably outdated. Change marches on - and...
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