Battling Fake Accounts on Twitter

Battling Fake Accounts on Twitter

Hate to break it to you, but your favorite celebrities, political figures and major brands aren’t as popular as you thought. As the siren sounded, Twitter began deleting millions of suspicious, fake accounts hiding out in people’s profiles on July 13. Most of these...
Take a Minute for Twitter Moments

Take a Minute for Twitter Moments

There are hundreds of millions of tweets that happen every day.  Twitter wants you to be able to find the best ones with Moments. Twitter announced that Moments is now available to users. The company tweeted, “Creators everywhere can now tell stories with tweets.”...
Happy birthday, Twitter

Happy birthday, Twitter

By Michaela Lawson Congratulations, Twitter! You’ve made it 10 years without being overshadowed or forced out of what’s popular. In the social media world, platforms are constantly emerging, changing and disappearing. To be among the top networks requires skilled...

Bridging the Social Media Skills Gap

By Michaela Lawson In the last 12 years of the evolving social media world, the number of users on platforms are ever-increasing, while marketers lack the confidence and skills for effective messaging on the different networks. The missed opportunities and lost...