Smirk’s Take

It’s second nature for the Smirk team to stay up-to-date on digital marketing best practices, platform algorithm updates, trending topics online, and the latest Facebook scandal. Curious about Smirk’s Take on the current digital landscape? Read our latest original blogs.

Top 10 February 2022 Social Media Updates

Top 10 February 2022 Social Media Updates

A new year brings new updates to your favorite platforms. As always, the Smirk team is keeping an eye on any major changes that will affect the way you approach content creation for your brand. A New Look For a New Year Just as it’s important to stay fresh with your...

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Top 10 November 2021 Social Media Updates

Top 10 November 2021 Social Media Updates

With the holiday season in full swing, November was stuffed full of new platform updates. Around this time of year, social traffic spikes 73%, and 90 million people do their gift shopping on at least one major social media platform — in fact, making sure servers can...

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Lee Emerson Receives NextGen Under 30 Award

Lee Emerson Receives NextGen Under 30 Award

We’re thrilled to announce that Smirk Client Service Director Lee Emerson was recently named one of the 2021 NextGen Under 30 winners in Media, Public Relations, Marketing and Advertising. Award honorees were selected by a panel of respected community leaders from...

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Reflections on Facebook’s 6-Hour Social Media Apocalypse

Reflections on Facebook’s 6-Hour Social Media Apocalypse

October 4th was Facebook’s worst nightmare, a “social media apocalypse” in the middle of a global scandal. Users were left refreshing their empty feeds for nearly 6 hours as Facebook, Instagram and WhatsApp experienced a worldwide outage. This week’s event is the...

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Top 5 September 2021 Social Media Updates

Top 5 September 2021 Social Media Updates

The leaves are changing and so are some of the top social media platforms. Going into the fall season, new tools and features are being introduced daily — and some are already being reevaluated (RIP Twitter Fleets). Our ongoing blog series looks at the social media...

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Top 10 August 2021 Social Media Updates

Top 10 August 2021 Social Media Updates

The month of August was jam-packed with social media updates. In continuation of our ongoing series, we’re highlighting changes that will have the most impact on your B2B or consumer-facing brand. The average adult engages with around 6 social media platforms on a...

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Top 10 July 2021 Social Media Updates

Top 10 July 2021 Social Media Updates

With 4.2 billion people using social media around the world for an average of over 2 hours a day, platforms are constantly in competition to keep their users interested. Every month, they’re beta-testing platform changes, removing features, and introducing new...

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Google Postpones Elimination of Third-Party Cookies to 2023

Google Postpones Elimination of Third-Party Cookies to 2023

Marketers can breathe a sigh of relief as Google announces a delay in their plan to phase out third-party cookies. While other browsers such as Safari and Firefox have already taken a stand against third-party tracking, Google Chrome will have an even bigger impact in...

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