Smirk’s Take
It’s second nature for the Smirk team to stay up-to-date on digital marketing best practices, platform algorithm updates, trending topics online, and the latest Facebook scandal. Curious about Smirk’s Take on the current digital landscape? Read our latest original blogs.
Smirksgiving: Our Team is Thankful for Social Media
The “most wonderful time of the year” starts with the recognition and thanksgiving for all the little things. This Thanksgiving, we’re thankful for the benefits digital marketing gives businesses and folks like us who manage social media for our clients’ great brands....
Promoted Moments Alters Storytelling on Twitter for Brands
Moments are to Twitter as Discover is to Snapchat. But where Snapchat fails to embrace the user, Twitter integrates brand and buddy in one seamless stream of popular activity. Advertisers and social media strategists have all but mastered the art of redesigning and...
Facebook Gives Users More Control of Their News Feed
In an attempt to “give the people what they want”, Facebook announced a new update to the news feed for users. Individuals can now prioritize their news stories to show their friends, family and favorite pages before seeing stories from everyone else they follow. The...
Animating Facebook: Introducing GIFs
Facebook keeps digital marketers on their toes, to say the least. New ways of reaching audiences are constantly surfacing or being redefined. The once photo-dominated platform is now responding more and more to video content. In fact, photos only reach half of the...
Smirkcast Episode 6: Is Mobile Live Streaming Right for Your Brand?
In this episode of Smirk New Media's podcast, Smirkcast, Allie Carrick discusses the hottest trend in social media marketing right now—mobile live streaming. Mobile live streaming apps, like Periscope and Meerkat, are a significant development in communication...
Smirk of Art: A Love Letter to Letterman
Editor's note: A little bit of self-indulgence today and, I think, a gift to all of you. I asked my dear friend Matt Derrick to write a blog about his thoughts on David Letterman. Matt is a public relations and marketing pro from Kansas City, who sometimes works under...
The Ultimate Social Media Size Guide 2.0
A while back, we published a series of cheat sheets for graphics on different social media sites. Because, frankly, I was tired of Googling it. But in the time warp of the internet, anything more than a few months old is inevitably outdated. Change marches on - and...
No Mad Men, No Smirk New Media
"Mad Men" started its final lap last night. Seven more episodes of the best show on television, wrapping up Don Draper's emotional stagger through the 1960s. It's a TV show that I hold dear and one which may have gotten this agency to where it sits just shy of five...
So Many Apocalypses, So Little Time
You better make sure you are on Ello. And Kik. And Tinder. And Snapchat. No wait, make that Meerkat. Or probably Periscope. It's a game-changer. They are all game-changers. AND YOU MUST BE ON THEM. And don't forget to make your website mobile-friendly. And optimize...
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