Jan 15, 2013 | Blog, Digital Advertising, Smirk's Take
Facebook-owned Instagram app capitalizes on the fact that people love visual media. This free smartphone app allows users to upload and edit personal photos, then view and comment on other users images in a real-time feed. Instagram differs from other social platforms...Jan 8, 2013 | Blog, Smirk's Take, Social Media
Social media provides so many opportunities to connect with the public instantly. The downside of the positive opportunities is the possibility for instant embarrassment. Twitter isn’t the top used social media network, but could arguably be the most powerful....Jan 7, 2013 | Blog, Smirk's Take
I often get asked about why Smirk New Media is called Smirk New Media. Here’s a quick origin story: After trying a bunch of very stiff and “business-y” names on for size, my wife and I looked at each other and said it was time to just get real with...Jan 4, 2013 | Uncategorized
Becoming an entrepreneur late in my career – after 15 years in print journalism – I had a dearth of business knowledge that I had to catch up on really quickly. So there”s lots of advice to offer my 21-year-old, jean-shorted, English major self. 1....Jan 3, 2013 | Blog, Digital Strategy, Smirk's Take, Social Media
How does a South Korean pop star hit a billion views? How does Sweet Brown become a sensation? How does a social media content, intentionally or not, spread into thousands, millions or billions of views? How does it go from intention to invention to infection? The...